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Archipelago International Expands Its Favehotel Footprint With A Debut In South Sumatra

PRESS RELEASE
18 December 2014

Room of favehotel Palembang. Soft Opening Ceremony of favehotel Palembang - Seen in the image from left to right : Mr. Aidhilluddin - Hotel Manager of favehotel Palembang, Mr. John Flood - President & CEO of Archipelago International and Mr. Muhaimin Ramza General - Manager of Aston Palembang.

Jakarta, December 18th 2014 – With Sumatra becoming an ever-popular destination for both business and leisure travel, Archipelago International made a favehotel debut on the flourishing island with the opening of favehotel Palembang on 15 December, 2014; the latest favehotel location that will cater to Pelembang's growing demand for budget business hotels.

Palembang is the capital city of the South Sumatra province; the second largest city in Sumatra after Medan and the seventh largest city in Indonesia. The recent spike in commercial development in Palembang has brought a substantial increase in business travelers to the area, thereby triggering a high demand for cost-effective accommodation that directly services the MICE market. favehotel Palembang will therefore target South Sumatra's corporate business travelers whilst simultaneously being budget-sensitive and providing a cost-effective alternative.

favehotel Palembang boasts a strategic location half way between the Sultan Mahmud Badarudin Airport and Palembang’s Central Business District. Its close proximity to the Palembang Trade Center Mall further makes favehotel Palembang an ideal base for business and leisure travelers alike.

Archipelago International is dedicated to establishing favehotel Palembang as the preferred hotel in the area and a truly unique business hotel experience. Despite the budget price-tag, the 7-story hotel features a stunning open-air swimming pool and a high-tech gymnasium, together with delicious dining experiences that include the eclectic signature restaurant and the lounge bar that offers a robust culinary journey across the world.

The hotel's 163 stylish rooms are modern, functional and super clean offering edgy interior designs decked out with LED TVs, security key card systems, air conditioning, in room safes and top of the line beds with high knot count cotton linens.

The wide range of business facilities include the hotel's swimming pool for adults and kids, Gym, Wellness Spa, ample parking space, 6 modern meeting rooms and ballroom for training, workshops, product launches, exhibitions and other social events, as well as truly high-speed WiFi throughout the entire hotel, making this “fave” the best in class amongst the area's economy hotels.

“We have been keen to introduce our favehotel brand to Sumatra for some time, so we are delighted to be opening favehotel Palembang this December at a time when affordable business hotels are in high demand. We hope that with our presence, Palembang’s MICE market will continue to grow, establishing Sumatra as the next best destination for Indonesia’s business travelers.” Said John Flood, Archipelago International's President & CEO.

Photo Caption 1
Room of favehotel Palembang.

Photo Caption 2
Soft Opening Ceremony of favehotel Palembang - Seen in the image from left to right : Mr. Aidhilluddin - Hotel Manager of favehotel Palembang, Mr. John Flood - President & CEO of Archipelago International and Mr. Muhaimin Ramza General - Manager of Aston Palembang.

About favehotel
Since its inception in 2009, favehotels have been in the forefront of the budget hotel sector, redefining the industry’s standards for select service hotels. Imaginative design and mid-market features such as high quality bedding, complimentary high-speed internet access and LCD televisions have awarded the chain with a number of accolades, namely for their user friendly website that offers instant easy bookings and best rate guarantees for internet savvy customers.

favehotels currently operates 32 hotels throughout Indonesia and Malaysia out of which 10 are in Jakarta and 5 in Bali and has a development pipeline of more than 40 hotels in Indonesia, Malaysia and the Philippines.

favehotels recently won the “Indonesian Best Budget Hotel Chain Award” and aims to be Indonesia’s best in class as well as the largest and most consistent budget hotel chain promising uncompromising standards for cleanliness and safety, with a network covering the entire archipelago. The group has announced plans to open more than 30 new hotels within the coming 2 years.

About Archipelago International
Archipelago International is one of Indonesia’s leading hotel operators with an underlying portfolio of more than 90 hotels and 12,000 rooms. As a continually expanding brand, Archipelago International has a development pipeline exceeding 95 properties in Indonesia, the Philippines and Malaysia.

Archipelago International hotels operate under the hotel brands Grand Aston, Aston, Aston City, Alana, Harper, Quest, Quest Vibe, favehotels, NEO and Kamuela, ranging from ultra luxurious private pool villas to serviced apartments and select service economy class hotels, thus offering Indonesia’s vastest and most comprehensive hotel network.

 

For further information and images please contact:
Nita Janita Ekaniana
Public Relations Manager
Archipelago International
Managing - Aston, Alana, Harper, Quest, favehotel, NEO and Kamuela

Jakarta Office, Wisma Staco 3rd Floor, Suite 100, Jl. Casablanca Kav. 18, Jakarta 12870, Indonesia
T. 62-21 831 8800
F. 62-21 831 7180
E. Nita.E@ArchipelagoInternational.com
Visit us:
www.ArchipelagoInternational.com 
www.Aston-International.com
www.AstonBaliHotels.com 
www.AlanaHotels.com 
www.KamuelaVillas.com 
www.HarperHotels.com 
www.QuestHotels.com 
www.NeoHotels.com 
www.FaveHotels.com